Ad Spend Waste Audit form template
Advertisers answer questions about tracking, targeting, and creative testing. A waste score climbs for each missing best practice, then routes them to a low, moderate, or high-waste result. A platform follow-up appears only for those running paid ads.
What’s in the box
Waste score
Missing pixels, broad targeting and no testing each add to the leak.
Three verdicts
Tight, leaky, or hemorrhaging — with the top fix for each.
Only-when-relevant
Platform questions surface only if you're actually running ads.
Perfect for
- PPC agencies
- Ad audits
- Growth consultants
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